“Roger is an expert… one of the best you’ll find in the entire SEO industry. ”
A leader in digital marketing
- Roger Montti has been at the forefront of digital marketing since 2000.
- Trusted by top companies worldwide.
- Site audits, penalty recovery, and truly innovative link building strategies.
Author of the Advanced Link Building Newsletter
Roger Montti authors a popular link building newsletter by subscription only. Features advanced link building tips that provide real-world insights into how to obtain links for your website.
Contact Roger Montti
Hire an expert and thought leader with nearly 20 years experience.
Latest Blog Posts
You're not alone if you fail to see the distinction between a ranking factor and a factor that was used to train the algorithm. However, this inability to comprehend the distinction has caused a lot of misinformation about how CTR is used in search algorithms. I will...read more
Theories about Fred and Phantom Have Been Discredited All the theories about "Fred/Phantom" were wrong. This is a fact. Those were not updates at all and they had zero to do with finding "quality" issues with websites. This has been confirmed out of Google. What...read more
This article addresses the mystery of search results that don't make sense, such as top ranked sites with obviously paid links seemingly powering their rankings. Some top ranked pages have weak backlinks and sometimes only a partial keyword match on the page. The top...read more
The SEO community generally perceives Google updates as targeting metrics of low quality. Anytime a change occurs in Google's algorithm, the change is understood through the lens of what kinds of sites lost ranking. This is a less than ideal way to understand what...read more